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SHAWNEE POTTERY COOKIE JARS - HISTORY

Where it all Began

Shawnee Pottery Company of Zanesville, Ohio opened its door for business in 1937. Being new and un-named, the pottery company took the name of Shawnee, after the Shawnee Indian Village that was located in the Zanesville-Roseville vicinity. The Shawnee tribe lived there before the area was settled and were known to make pottery out of the rich red clay found in the area. An arrowhead that Malcolm A. Schweiler discovered on the site became the trademark of the new Shawnee Pottery Company.

This location was chosen to be the new home of the Shawnee Pottery Company. They were incorporated under the laws of the state of Delaware. In 1937 the company issued a beautifully designed Certificate of their incorporation. This location was chosen to be the new home of the Shawnee Pottery Company.
The site previously was the home of the old American Encaustic Tiling Company. Formerly the largest maker of tile works in the world, it had shut down during the Depression Era.

Most of the old kilns that the tiling company had used were removed and replaced with the newest and the best prior to Shawnees' grand opening.

From the 1880's through the 1930s, many of the tiles produced at this plant were used around the world. Their decorative tiles were used on building exteriors. Plain and decorative tiles were also made for interior design. The new Shawnee plant hired many of these tiling craftsmen.
Shawnee Pottery Logo
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Mass Production of Shawnee Pottery

Shawnee mass-produced various and sundry items such as cookie jars, dinnerware, vases, salt and pepper shakers, character figurines, flower pots, lamp bases, and much more. Today, Shawnee's pottery has reached collectible status being so desired that it has become one of the most sought after potteries. Most dealers cannot maintain a stock. Much of Shawnee's potteries were targeted for inexpensive department stores and 5&10s, such as McCrory, S.S. Kresg, Woolworth, Benjamin Franklin, and Sears. The company was diversified in that they produced dinnerware as well as kitchenware.
Mass production and choosing pleasing designs was critical to the filling of pottery orders. The proposed retail price of many of the pieces was ten to thirty cents. It is believed that the Shawnee Indians were the first craftsmen to fashion pottery from the Zanesville clays. All agree that Zanesville became known around the world as a clay center, providing just the right clay material for the Shawnee artists as they formed their decorative pottery. During its hay-day, the company produced around 100,000 pieces of pottery a day.

End of an Era

After almost 30 years, Shawnee closed its doors in 1961. The Terrace Ceramics Company bought Winnie, Smiley, and Muggsy cookie jar molds and they created the cookie jars without trimming, leaving them plain. If a cookie jar had a flaw, Shawnee declared them "seconds," marketing them by adding gold trim, and floral decals. Interestingly, these jars maintain the highest value as collectibles and are highly desired. The thumb of the artist, that was decorating the jar, applied the rosy color on the cheeks of Winnie and Smiley.

Shawnee used markings such as Smiley 60, Winnie 61, Shawnee, USA, Kenwood USA, Patented Chanticleer USA and other variations of the USA that included numbers. Most pieces had paper stickers as identification labels, but have not survived if they were used at all. Much of the Shawnee pottery only has "USA" incised markings and many had no markings at all. In many instances it is extremely hard to identify a piece to be Shawnee because of the lack of markings. Oftentimes, Shawnee is mistaken for McCoy and McCoy for Shawnee.
After World War II Shawnee, like other pottery companies, found it could not compete against foreign imports. It ceased operation in 1961. Since that time, Shawnee pottery has become one of the most collectible potteries for pottery enthusiast. After the cessation of operation by Shawnee, many of the molds and designs were duplicated. Furthermore, reproductions of items that never were produced have appeared, deceiving many a novice collector. Many of these are of inferior quality and smaller in size than the originals.

Shawnee Smiley and Winnie Patent

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In "The Collector's Guide to Shawnee Pottery"
by Duane and Janice Vanderbilt, you will find more
information on the history of the Shawnee Pottery Company.

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